Embroidery Kits designed by Jennifer Pudney and Mary Self

A Moment On The Lips Embroidery on Felt
A Moment On The Lips Embroidery on Felt

A moment on the lips
A lifetime on the hips.
Stuff it she said
Who gives a toss
A stone that is rolling gathers no moss.

$49 BUY NOW

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Birds in my garden Embroidery on Felt
Birds in my Garden Embroidery on Felt

Golden flowers on rose pink with blue birds for luck and a blackbird to keep the bugs away.

$49 BUY NOW

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Echinacea Glow Embroidery Kit
Echinacea Glow Embroidery Kit

Designed by Anna Marie Horner and stitched by Mary Self

Welcome to our Echinacea Glow kit, using a fabric designed by Anna Marie Horner. The Echinacea Flower is also known as the Cone Flower. The fabric is embellished with two simple stitches and 2 strands of stranded cotton.
You will have enough threads to stitch two flowers of each colour. The 30cm of fabric allows you to stitch a bunch of flowers altogether or a number of single flowers for mounting separately. It is up to you.

Echinacea Glow (Pinks) Full Kit $49 BUY NOW

Echinacea Glow Algae (Greens) Full Kit $49 BUY NOW

If you would like to use the fabric for something else or stitch with your own ideas you can!

Echinacea Glow (pinks) Fat Quarter $7 BUY NOW

Echinacea Glow (pinks) per Metre $28 BUY NOW

Echinacea Glow Algae (Greens) Fat Quarter $7 BUY NOW

Echinacea Glow Algae (Greens) per metre $28 BUY NOW

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Fantasy Tree Pink Embroidery Kit
Fantasy Tree Pink Embroidery

Designed by Mary Self
I come from South Taranaki where the trees are all windswept in one direction so this is a celebration of the effect of mother nature.

The stitches used are blanket stitch, lazy daisy, split stitch, running stitch and French knots.

In the following set of instructions we have described the threads and stitches that we used in our sample. However, please feel free to use other threads and your favourite stitches. This is freestyle embroidery and by varying the methods you use, your embroidery will become unique.

The outlines of the leaves, branches and trunks are stitched for you to embroider and embellish as you wish. Our sample uses the enclosed scan of the outlines for you to use as patterns for applique, either with felt as in the sample or material.

You could also just stitch them with simple stitching or paint them (we used So Soft fabric paint) and stitch outlines or just unpick the stitching … we would love to see what you will come up with.

Full Kit $50 BUY NOW

Fabric Pack $28 BUY NOW

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Floating Around In Frocks Embroidery on Felt
Floating Around In Frocks Embroidery on Felt

One summer day when the wind blew so strong
Her dress billowed out, nothing was wrong.
Floating on dreams so free and so bright
Nothing was wrong, all was so right!

$49 BUY NOW

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Hibiscus Embroidery on Felt
Hibiscus Embroidery on Felt

Gorgeous and girly, this design uses lovely bright pastels on a hot rose pink background, making this floral almost edible. This design was very satisfying to do, mostly in chain stitch – the colours fill in fast – very hard to put down!

$49 BUY NOW

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Hidden Valley Embroidery on Felt
Hidden Valley Embroidery on Felt

A hidden valley of sunlight and bird song lay just of the path
where nobody looked, she was glad she had slipped

$49 BUY NOW

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Hungarian Floral Embroidery Full
Hungarian Floral

Designed by Mary Self
I like the exuberance of Hungarian Embroidery, and how many variations you can get from some simple shapes. I first digitized the pomegranate outlines, then started stitching with 8 colours of the Madeira Lana thread. Each flower has every colour in it and no two are the same. This will be the start of something more.

The stitches used are chain stitch, split stitch, French knots, satin stitch, seed stitch and what I am calling bauble stitch for the top of the pomegranates.

Full Kit $49 BUY NOW

Fabric Pack $25 BUY NOW

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Hungarian Rhapsody Embroidery with Felt
Hungarian Rhapsody Embroidery

Designed by Mary Self
I like the exuberance of Hungarian Embroidery, and how many variations you can get from some simple shapes.

The stitches used are running stitch, chain stitch, split stitch, French knots, couching, eyelets and fly stitch.

The outlines of the leaves, stems, flowers and pomegranates are stitched for you to embroider and embellish as you wish. Our sample uses the enclosed scan of the outlines for you to use as patterns for applique, either with felt as in the sample or material.

You could also just stitch them with simple stitching or paint them (we used So Soft fabric paint) and stitch outlines or just unpick the stitching … we would love to see what you will come up with.
Finished size: 24 x 28 cm

Full Kit $73 BUY NOW

Fabric Pack $28 BUY NOW

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In The Tangled Hedge Embroidery on Felt
In The Tangled Hedge Embroidery on Felt

In a tangle of flowers
were angels and butterflies
flitting and fluttering
singing a tune
arias for summer
and whispers for the moon

$49 BUY NOW

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Island Dreaming Embroidery on Felt
Island Dreaming Embroidery on Felt

A holiday trip to Samoa was very inspiring.
I loved the brilliant tropical colours and foliage, and the intense turquoise coloured sea.

$49 BUY NOW

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Suzanni Bird Embroidery
Suzani Bird Embroidery

Designed by Mary Self
Traditional Suzani Embroidery in Uzbekistan has flourished again since the fall of the Soviet Union. Taking inspirations from a contemporary Suzani, this bird with flowers and leaves has been reinterpreted using crewel embroidery stiches.
The linen/cotton fabric provided in the kit has the design printed on and NZ Made Strand yarn is included in the full kit.

Finished size: 27 x 30 cm

Full Kit $69 BUY NOW

Fabric Pack $30 BUY NOW

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Tender Garden Embroidery on Felt
Tender Garden Embroidery on Felt

From somewhere behind, he reached for her hand
Green sparkled sun, covered the land.
Flowers and grasses grew on the wild
Tender their Garden forever be mild

$49 BUY NOW

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Turning over a new leaf
Turn Over a New Leaf

Designed by Mary Self
This design is based on a Stig Lindberg leaf design.
The outline of the leaves are stitched for you to embroider and embellish as you wish. Our sample uses the enclosed scan of the leaf outlines for you to use as patterns for applique, either with felt as in the sample or material.

You could also just stitch them with simple stitching or paint them (we used So Soft fabric paint) and stitch outlines or just unpick the stitching … we would love to see what you will come up with.
Finished size: 24 x 28 cm

Full Kit $52 BUY NOW

Fabric Pack $28 BUY NOW

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Wild Flower Embroidery on Felt
Wild Flower Embroidery on Felt

Roadside flowers have always been my favourite.
I love the randomness and how they choose to grow in the grittiest toughest places

$49 BUY NOW

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Wild Flowers Embroidery and Felt Kit
Wild Flowers Embroidery Kit

Designed by Mary Self
In nature, flowers are not all perfect but exuberate nevertheless.

The stitches used are running stitch, chain stitch, Fly Stitch, French knots, buttonhole stitch, and seed stitch.
The outlines are stitched for you to embroider and embellish as you wish. Our sample uses the enclosed scan of the outlines for you to use as patterns for applique, either with felt as in the sample or material.

You could also just stitch them with simple stitching or paint them (we used So Soft fabric paint) and stitch outlines or just unpick the stitching … we would love to see what you will come up with.

Full Kit $62 BUY NOW

Fabric Pack $28 BUY NOW

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Zinnia Crimson Embroidery Kit
Zinnia Crimson Embroidery Kit

Designed by Kaffe Fassettand stitched by Mary Self

For a limited time only!

It was exciting to discover that this fabric had been re-released as part of the Kaffe Fassett 85 and fabulous collection.

Welcome to our Zinnia French Panel, using a fabric designed by Kaffe Fassett. The fabric is embellished with simple stitches and stranded cotton.
You will have enough threads to stitch a flower.
Please note that the background is a rich purple.

Zinnia Crimson Full Kit $25 BUY NOW

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Zinnia Teal Embroidery Kit
Zinnia Teal Embroidery Kit

Designed by Kaffe Fassettand stitched by Mary Self

For a limited time only!

It was exciting to discover that this fabric had been re-released as part of the Kaffe Fassett 85 and fabulous collection.

Welcome to our Zinnia French Panel, using a fabric designed by Kaffe Fassett. The fabric is embellished with simple stitches and stranded cotton.
You will have enough threads to stitch a flower.
Please note that the background is a rich purple.

Zinnia Teal Full Kit $25 BUY NOW

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